With more than 20+ years of experience in marketing and communications, Kylie has worked across many business sectors including automotive, insurance, construction, digital, FMCG and media for leading global and national brands.
Kylie’s forte is business strategy, in particular marketing and sales strategy as well as managing cross media advertising campaigns.
She has led both consumer and trade marketing teams to rollout integrated campaigns inclusive of creative development and media buying for television, radio, print, outdoor, public relations, digital and search.
Her experience extends to product development projects, quantitative and qualitative research, event management and sponsorships.
Kylie has helped to launch numerous start-up companies in Australia, including the online dating site eHarmony. Kylie has also held senior marketing roles with Fairfax Media, AC Nielson, Allianz and Peugeot.